iPhone Air Said to Be Roughly Twice as Popular as iPhone 16 Plus

While it certainly has its critics, the iPhone Air appears to have validated Apple's decision to retire the iPhone Plus, if new results from an independent analysis are anything to go by. Crowdsourced Speedtest data published by Ookla suggests the iPhone Air captured 6.8 percent of iPhone 17 generation samples in the U.S. during the fourth quarter of 2025, up from the 2.9 percent share the iPhone 16 Plus managed in the same launch window a year earlier. However, the gains seem to have come at the iPhone 17 Pro's expense. The latter model's share fell from 34.9 percent to 30.6 percent year over year, while the iPhone 17 Pro Max remained essentially flat at 55.5 percent. The figures suggest that roughly 4 percent of buyers were willing to trade the better camera and processing power of the smaller iPhone 17 Pro model for the Air's thinner chassis. Apple has had several attempts at making a differentiated fourth iPhone model work. The iPhone mini under-performed over two iterations, while